Monday, March 17, 2008

Farmers to Profit From Sh10 Million Marketing Plan - AllAfrica.com

Maureen Ongwae

Africa Now, a community development body, have launched a Sh10 million undertaking to hike fruit farmers' income.

The undertaking in western Republic Of Kenya takes to heighten the cultivation, processing and selling of fruits. It covers Homa Bay, Vihiga and Busia territories and will develop husbandmen on dirt preservation methods, little scale of measurement endeavor direction and marketplace access.

It will aim 3,000 farmers.

"When husbandmen procedure and bundle merchandises then they make not run out early hence their fight in the marketplace increases," said Africa Now state director, Mister Saint David Otieno.

Africa Now supplies husbandmen with equipment, including solar panels, needed to procedure the fruits into juices, jams and marmalades.

The undertaking will be expanded into other parts in Nyanza and Horse Opera states from adjacent twelvemonth where it is expected to assist relieve poverty.

It is estimated that valued added trade goodss addition net income by more than than 60 per cent.

"We are providing the husbandmen with preparation and at the same clip instruction them how to procedure their fruits and also bundle them in order to increase profits," said Mister Otieno.

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A banana tree processing works have got been built in Horse Opera State and another 1 for pineapple plants in Homa Bay district.

The undertaking is funded by Maendeleo Agricultural Transportation Funds in coaction with Honey Care Africa.

Fruits make well in the region, but husbandmen have been incurring losings owed to mediocre storage.

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